ALL BALL NERVE CENTER — Blazers PG Damian Lillard not only walked away with the NBA Rookie of the Year award, pretty soon he’s going to be walking (and running) in his own limited edition sneaker. On May 23, adidas is dropping 510 pairs — 510 is the area code in Damon’s home town of Oakland — of their late ’90s “Real Deal” sneaker, embellished with a bunch of Lillard-inspired details.
According to adidas:
• The shoe’s sockliners feature Damian’s Twitter handle, an Oakland satellite print and “9800s” to represent his neighborhood blocks.
• The colors of the shoe pay homage to his career; red for high school, purple for college and black for the Portland Trail Blazers.
• The animal print on the upper and sockliner represent the Wildcat mascot he had in both high school and college.
• The shoe reads “Townbiz” on the upper, as another nod to Oakland. Clasped hands to represent the “Fly Guyz,” Damian’s name for his close circle of friends.
The shoe will retail for $120 and will drop on May 23 at Compound (Portland, Ore), Shoe Palace (Oakland, Calif.) and adidas.com. Fans can pre-order a pair today at adidas.com or you can meet Lillard on May 23 at Compound between 6:00 PM and 7:00 PM for the official launch.
Check the details below…